Workplace Culture

In this article, 6 Essential Aspects of Workplace Culture, David Sturt (an Executive Vice President at O.C. Tanner), shares 6 aspects of culture that people look for in a great place to work:
  • Purpose
  • Opportunity
  • Success
  • Appreciation
  • Well-Being
  • Leadership
These key areas were identified based on extensive research of over 10,000 companies, derived from an employee’s view point of culture.
  1. Purpose means connecting employees to your organization’s reason for being or the difference you make in the world.
  2. Opportunity means providing employees the ability to learn new skills, develop, and contribute.
  3. Success means giving employees the opportunity to innovate, do meaningful work, and be on winning teams.
  4. Appreciation means acknowledging and recognizing employees’ outstanding work and unique contributions.
  5. Well-being means paying attention to and constantly working to improve employees’ physical, social, emotional, and financial health.
  6. Leadership means connecting employees to purpose, empowering them to do great work, and creating a sense of camaraderie.
To read the entire article and learn some staggering improvements associated with companies that focus on the 6 cultural pillars above, click HERE PJ's New Pic (smaller) ActionCoach-logo
If you would like further information or you have any questions about this blog, you can email me at pjweiland@actioncoach.com or call 847-739-3079.
For your complimentary business coaching session visit, www.actioncoach.com/pjweiland. Build a Business image 3 (small title) To register for our complimentary workshop, How to Build a Business you can Sell, visit www.actioncoach.com/pjweiland. Let’s work together to help your business grow.

Strategies for Successful Lead Generation

All businesses should be using lead generation strategies to better meet the needs of their target audience.  To do this, you first have to create captivating content and then use that content to convert visitors to leads. When visitors come to your website, you need to capture their email address.  But just asking for an email address is kind of like saying “We are going to spam you.” Instead, you want to give them something of value in return for their email address.  Some examples are:
  • A free trial
  • A free webinar
  • A free ebook
  • A free whitepaper
  • A free set of tips
Here are some other lead generation ideas that can help prospects instead of pushing them to buy from your company:
  • Create help videos to solve common problems
  • Provide quizzes as a creative way to learn more about them
  • Create a worksheet that simplifies a process
  • Provide a list of useful tools or helpful resources
  • Compile examples or case studies for them to learn from
  • Host a contest or a giveaway
  • Create an email course the includes in-depth topics
  • Provide a checklist for them to download
The main goal is to “exchange” something of value with your audience for their email address, so you can continue to provide support again and again, in hopes of them remembering your brand and eventually turning to you to solve their problems! PJ's New Pic (smaller) ActionCoach-logo
If you would like further information or you have any questions about this blog, you can email me at pjweiland@actioncoach.com or call 847-739-3079.
For your complimentary business coaching session visit, www.actioncoach.com/pjweiland. Build a Business image 3 (small title) To register for our complimentary workshop, How to Build a Business you can Sell, visit www.actioncoach.com/pjweiland. Let’s work together to help your business grow.

How Leadership and Teamwork Lead to Business Success

Teamwork must start with strong leadership, and here’s 4 reasons why:
  1. Team leaders keep the team accountable
  2. Team leaders empower team members
  3. Team leaders streamline the decision-making process
  4. Team leaders keep projects moving forward
Your team should be facilitated by a leader who has a clear direction that steers the team toward a specific vision.  Leaders should not be intimidated by the team.  They should be confident.  They should involve the team in conversation that brings high production and great performance.  Leaders should also motivate and empower the team. They should be the one who makes the best choices; who was clearly appointed leader by the whole team.  Leaders should also have a clear vision to share.  If they do not provide a clear vision, the team is less likely to be inspired to follow because of unpredictability. Great leaders deliver expertise, commitment, dedication, motivation, focus, and concern for others.  They are goal-oriented and understand the best way to communicate.  All of these characteristics lead to productive teamwork and overall success within a company. Does your company have a team that is facilitated by the right kind of leader? If you’d like to work on leadership skills with a professional business coach, contact me for a complimentary session. PJ's New Pic (smaller) ActionCoach-logo
If you would like further information or you have any questions about this blog, you can email me at pjweiland@actioncoach.com or call 847-739-3079.
For your complimentary business coaching session visit, www.actioncoach.com/pjweiland. Build a Business image 3 (small title) To register for our complimentary workshop, How to Build a Business you can Sell, visit www.actioncoach.com/pjweiland. Let’s work together to help your business grow.

Are You Ready to Grow Your Business?

If you’re considering expanding your small business, first make sure you’re actually ready for growth.  Even if you’ve had recent business success, there are other things you should look at. Do you have regular customers? If you have a steady, growing base of customers that demand your product or service, then you may be ready for growth.  Repeat customers are great!  Sales have to be consistent, though.  If you see a sudden spike in customers, that doesn’t mean you’re ready to expand. Wait to see if that increase is temporary or consistent. Do your customers ask you to grow? Do they ask for more products/services?  Do they ask for you to be open longer hours?  Do they have any specific requests that you can’t currently fulfill?  If you know your business growth will satisfy your customers and increase sales, then you might want to invest in expanding. Do you have a consistent net income? If your profits are consistently increasing, then you may be ready for growth.  Don’t focus on short-term success.  If you do have a regular income, invest some of those profits into your business.  Hopefully expanding will also grow your income. How is your industry doing? Do you see a growth in your industry? Have you checked industry trends recently?  Is your market on the rise?  Don’t plan to expand if your industry is fading.  If your industry is not growing, you still might be able to expand your business by offering new products/services. Do you need more workers due to an overflow of business? If your demand is higher than you can handle, then you may want to expand your business by hiring more workers or getting a bigger space. Ask yourself these five questions before you expand your business.  If you feel you need to hash out these concerns with a professional business coach, contact me for a complimentary session. I’d love to help guide you through this process. PJ's New Pic (smaller) ActionCoach-logo
If you would like further information or you have any questions about this blog, you can email me at pjweiland@actioncoach.com or call 847-739-3079.
For your complimentary business coaching session visit, www.actioncoach.com/pjweiland. Build a Business image 3 (small title) To register for our complimentary workshop, How to Build a Business you can Sell, visit www.actioncoach.com/pjweiland. Let’s work together to help your business grow.

Ways to Generate Ideas for Entrepreneurs

Coming up with a new venture can be difficult.  There are several methods to help an entrepreneur generate ideas. Here are a few that may be helpful: Focus Groups – In this group, a moderator usually leads a group of people through a discussion. They don’t just ask questions.  The group provides open-ended comments regarding a new product or service that can result in market success.  The group can also be a great resource for screening ideas and concepts. Brainstorming – This is a group method, where people often get stimulated by meeting with others and participating in organized group discussions/exercises. These groups don’t offer criticism, instead they give a high quantity of ideas. Brainstorming often results in success when the focus is on a specific product or area. Problem Solving/Analysis – Individuals obtain new ideas and solutions when they focus on specific problems.  They are provided with a list of problems and asked to discuss them (in a group), which often results in an entirely new product idea. PJ's New Pic (smaller) ActionCoach-logo
If you would like further information or you have any questions about this blog, you can email me at pjweiland@actioncoach.com or call 847-739-3079.
For your complimentary business coaching session visit, www.actioncoach.com/pjweiland. Build a Business image 3 (small title) To register for our complimentary workshop, How to Build a Business you can Sell, visit www.actioncoach.com/pjweiland. Let’s work together to help your business grow.