Word of mouth (WOM) works when your customers do your marketing for you, but the idea that it is a passive strategy — beyond your control — is a misconception.
- Have active social media channels already in place
- Make sure your customers can find your business account on social media platforms
- Engage with your followers
About the author, PJ Weiland
As an ActionCOACH Business Coach from Chicago North Shore, I understand that time is your most valuable asset. Now, I can help you recreate your dreams and vision…and accomplish the goals you first set out to achieve with your business. Ultimately, you will experience a better quality of life because of your commitment to invest in yourself with the help of an ActionCOACH Business Coach and personal mentor.